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Rebranding Services

ONE° Studio runs rebranding projects for businesses in Australia, USA, and Canada. From modernising a logo to a full strategic overhaul with new positioning, visual identity, and launch support.

Book a Free Rebrand Call
BRAND STRATEGY•
VISUAL REFRESH•
MARKET REPOSITIONING•
LOGO EVOLUTION•
VOICE & TONE•
IDENTITY SYSTEMS•
BRAND AUDIT•
LAUNCH STRATEGY•
BRAND STRATEGY•
VISUAL REFRESH•
MARKET REPOSITIONING•
LOGO EVOLUTION•
VOICE & TONE•
IDENTITY SYSTEMS•
BRAND AUDIT•
LAUNCH STRATEGY•
BRAND STRATEGY•
VISUAL REFRESH•
MARKET REPOSITIONING•
LOGO EVOLUTION•
VOICE & TONE•
IDENTITY SYSTEMS•
BRAND AUDIT•
LAUNCH STRATEGY•
BRAND STRATEGY•
VISUAL REFRESH•
MARKET REPOSITIONING•
LOGO EVOLUTION•
VOICE & TONE•
IDENTITY SYSTEMS•
BRAND AUDIT•
LAUNCH STRATEGY•
BRAND STRATEGY•
VISUAL REFRESH•
MARKET REPOSITIONING•
LOGO EVOLUTION•
VOICE & TONE•
IDENTITY SYSTEMS•
BRAND AUDIT•
LAUNCH STRATEGY•
BRAND STRATEGY•
VISUAL REFRESH•
MARKET REPOSITIONING•
LOGO EVOLUTION•
VOICE & TONE•
IDENTITY SYSTEMS•
BRAND AUDIT•
LAUNCH STRATEGY•
BRAND STRATEGY•
VISUAL REFRESH•
MARKET REPOSITIONING•
LOGO EVOLUTION•
VOICE & TONE•
IDENTITY SYSTEMS•
BRAND AUDIT•
LAUNCH STRATEGY•
BRAND STRATEGY•
VISUAL REFRESH•
MARKET REPOSITIONING•
LOGO EVOLUTION•
VOICE & TONE•
IDENTITY SYSTEMS•
BRAND AUDIT•
LAUNCH STRATEGY•

Renewed Growth

A strategic rebrand injects new energy into stagnant businesses. Attract fresh audiences while re-engaging existing customers with a brand that signals positive change.

Verified

Align With Goals

Your visual identity should match your current strategy. We realign brands with new markets, audiences, and positioning for business models that have evolved.

Verified

Employee Pride

A modern, professional brand boosts internal morale and helps attract top talent. Your team should be proud to represent your brand.

Verified

Competitive Edge

Stand out against competitors who may have entered your market with fresher branding. A rebrand reclaims your position as a market leader.

Verified
12+ Years Experience100+ Projects DeliveredAustralia · USA · CanadaFixed Price, Every TimeStudio: Open
[Our Process]

A Systematic
Approach to Growth.

  • 01
    Phase 01

    Brand Audit

    We analyse your current brand equity, customer perceptions, and competitive landscape to understand what's working and what needs to change.

    Verified Step
  • 02
    Phase 02

    Strategy Definition

    We define your new positioning, target audience, brand personality, and key messages before touching any design work.

    Verified Step
  • 03
    Phase 03

    Visual Evolution

    We design the new identity system—whether that's a subtle refresh or complete revolution—based on strategic foundations.

    Verified Step
  • 04
    Phase 04

    Migration Planning

    We create a detailed rollout plan for transitioning assets, communications, and customer touchpoints without confusion.

    Verified Step
  • 05
    Phase 05

    Launch Support

    We help you announce your new brand to customers, stakeholders, and the market with launch materials and messaging.

    Verified Step
[Strategic Edge]

Why Leading Brands
Choose Our Studio.

Evolution vs Revolution

We know when to polish and when to overhaul. We respect existing brand equity while modernising elements that hold you back.

Heritage Respect

For long-standing businesses, we carefully bridge heritage and future-proofing. Your rebrand honours your history while positioning for growth.

Problem Solving

Rebranding isn't just cosmetic. We solve communication problems like customer confusion, low trust, or targeting the wrong audience.

ROI Focused

We focus on rebrands that drive measurable results—higher conversions, better leads, and increased revenue. Not just pretty pixels.

[Digital Assets]

Selected Work
Case Studies.

PRJ_WRK_002
Phenom Elite

Phenom Elite

Giliarto

Giliarto

Klik Decor

Klik Decor

Bell Athletic

Bell Athletic

Best Products Out There

Best Products Out There

Shopify

11 projects

React

0 projects

WordPress

0 projects

Graphic Design

0 projects

View all projects
[Technical Execution]

Strategic Rebranding Services
System Specs.

We handle complex rebranding projects involving mergers, pivots, and modernisations.

Rebrand Scenarios

  • Mergers & acquisitions
  • Company renaming
  • Reputation repair
  • Market repositioning
  • Visual modernisation
  • Audience pivot
  • Competitive response
  • Growth-stage evolution

Transition Services

  • Stakeholder workshops
  • Migration roadmaps
  • Internal launch decks
  • Asset replacement strategy
  • Website migration
  • PR & launch support
  • Customer communication
  • Brand training sessions

Powering the Engine

Figma
Illustrator
Photoshop
InDesign
Strategy Docs
Brand Guidelines

We run rebranding projects for businesses across Tasmania, Melbourne, Sydney, USA, and Canada.

[Also Consider]

Related
Services.

Brand Identity

Build a fresh brand identity from the ground up.

Logo Design

Standalone logo redesign without a full rebrand.

Website Redesign

Refresh your website to match your new brand.

[Customer Success]

What clients are saying
Case Evidence.

CLI_TES_104
"I've worked with ONE° on several projects over the years, and it's always been a positive experience. Building a website can get complicated, especially with multiple stakeholders involved, but they bring a steady, can-do approach that really helps keep things moving. They listen closely to what clients want and offer thoughtful, practical solutions—especially when the challenges aren't straightforward."
Anni Haugan from Appetite - Client Testimonial for ONE° Studio

Anni Haugan

Product Designer - Appetite

[FAQ]

Frequently
Asked.

Rebranding projects vary significantly based on scope. A visual refresh starts at $8,000. Complete rebrands including strategy, naming, and full identity system range from $15,000–$35,000. We provide fixed quotes after understanding your specific needs.
You need a rebrand when your current brand no longer reflects your business — typically after a pivot, merger, targeting a new audience, or simply outgrowing an early DIY logo.
Not if done correctly. We create migration strategies that bring customers along on the journey. Clear communication, gradual transitions, and maintaining core brand values ensure customers understand the evolution rather than feeling alienated.
We run stakeholder workshops to gather input and build alignment early. We present strategic rationale, not just pretty designs. This approach ensures leadership teams understand the 'why' and champion the rebrand internally.
We create a transition plan covering your website, social profiles, email signatures, and print materials. We update all digital touchpoints as part of the rebrand package.
Yes, we're based in Ulverstone, Tasmania and work with businesses across Hobart, Launceston, Devonport, Burnie, and all regional areas. We also serve clients throughout Australia and internationally.
We audit all existing materials and create a replacement priority list. Critical items get updated first. We provide templates so your team can update remaining materials over time. No need to reprint everything at once.
Book a free rebrand call at onedegree. studio/book. We'll discuss your current brand, business challenges, and goals. You'll receive a detailed proposal with scope, timeline, and fixed pricing within 48 hours.
Visual refreshes take 4–8 weeks. Complete rebrands with strategy, design, and rollout planning take 8–16 weeks depending on complexity. Enterprise rebrands with multiple stakeholders and large asset libraries may take 4–6 months.
A refresh modernises your existing identity (updated logo, colours, typography) while maintaining brand recognition. A rebrand is a complete overhaul including new positioning, messaging, and visual identity. We'll recommend the right approach.
Yes. Naming projects start at $5,000 and include competitive analysis, name exploration, domain availability checks, and trademark screening. Naming typically happens before visual identity work begins.
Yes. A rebrand can update your logo, colours, and typography while keeping your name and core values intact. We audit what's working and only change what isn't.
Yes. Many businesses need a logo evolution without a full rebrand. We can modernise your logo while maintaining brand recognition and update core assets without changing positioning or messaging.
We help establish baseline metrics before rebranding: brand awareness, customer perception, conversion rates, employee satisfaction. Post-launch, we track these same metrics to measure impact. Most clients see measurable improvements within 6–12 months.
Yes. For projects over $10,000, we offer milestone-based payments. Typically: 30% at project start, 30% at strategy approval, 40% on final delivery. We're flexible and want to make rebranding accessible.
[Next Steps]

Ready to
get started?

Book a free 20-minute call. We scope your project, give you a fixed price, and tell you exactly what you'll get — no surprises.

Book a Free CallSend a message